Zone Creations & Bremont Watches

Zone Creations is a bespoke fabricator founded in 1999 and the holder of a Royal Warrant.

It is home to 40 makers who design and manufacture products from light switches to furniture and one-off pieces for contemporary artists to point of sale material for luxury brands.

Zone Creations was commissioned by award-winning British luxury watch company Bremont to design a watch case for its GEO targeted Supersonic launch event and required a specialised website and social media campaign to launch the product.

Air Social designed and created an on-brand micro-site for the product and a social media campaign, which resulted in thousands of enquires being generated with a cost per click almost half that of the industry average at the time.

All the limited-edition Supersonic watches sold at a value of circa £2.8 million, while Zone Creation received numerous enquiries for its high-end luxury packaging services

How we achieved success

Air Social designed and created an on-brand micro-site for the product and a social media campaign, which resulted in thousands of enquires being generated with a cost per click almost half that of the industry average at the time.

All the limited-edition Supersonic watches sold at a value of circa £2.8 million, while Zone Creation received numerous enquiries for its high-end luxury packaging services.

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